ABG PLATFORM POWER HOUR: ART THINKING
The Last Advantage AI Can’t Steal. Discover why human creativity remains the ultimate competitive advantage in the age of AI. Join Vadim Grigoryan for an ABG Platform Power Hour exploring the Art Thinking framework and how culturally meaningful brands continue to outperform.
AI TRANSFORMATION PULSE | 2025
AI adoption in marketing is accelerating across the Middle East as organizations shift from experimentation to real performance outcomes. This regional pulse study explores how professionals are using AI today, where capability gaps remain, and what it will take to scale responsible and effective implementation.