ABGs AI LAB 2025
ABG’s AI Lab 2025 brought together marketing, media, and advertising professionals to explore AI adoption across the MENA region. Featuring Ipsos survey insights, expert perspectives, and collaborative breakout sessions, the event focused on AI innovation, ethics, workforce transformation, and the future of responsible AI in advertising.
MENA RETAIL MEDIA ROUNDTABLE 2026
Retail media is evolving from a marketing channel into a connected commerce ecosystem. Industry leaders gathered to discuss the opportunities, challenges, and strategic priorities shaping the future of retail media across the Middle East.